SM Lanang, Davao City (November 6, 2026) — Nissan Philippines launched two new models bring electrification to different driving needs, with the Primera offering an all-electric premium sedan experience and the Navara Pro combining plug-in hybrid technology, pickup versatility, and 4×4 capability.
Read more: Nissan Primera Full EV and Navara Pro Launched in Davao City
As a marketing consultant here in the local, this excite me since both Navara Pro and Primera fit the need for Mindanaoans. Primera for local city driving and Navara Pro for dealing with activities in the mountainous region, or for leisure trips like enjoying the breezy mountains of Bukidnon or white sand beaches of Samal or Mati.
If you’re curious about the specifications for Navara Pro and Primera, please click here.
Opinion: Nissan Primera and Navara Pro Plug-in Hybrid
Aside from being bias towards color yellow, it reminds me of Nokia Lumia 920 kind of Yellow, it expresses not just my boldness but the features as well fits the modern entrepreneur, example by having slick designs like door knobs along the door handle for more efficient action, lastly the power running board, a retracting assist step for easier access at the drivers or passenger seat perfect for our midget friends or drivers with other concerns making it accessible to enter Navara pro.
Nissan Primera

Everybody deserves a Nissa Primera, both are perfect for long driving, altho the design and features for Nissan Primera is a well thought of pitch for this stressful economy. It shouts “Hi, the world may feel against you but in my embrace I will offer you rest.” you can see specifications click here. .
Navara Pro Plug-in Hybrid

Navara Pro took my attention: On top of its specification, I believe it is the timeliness of the release as well as it address the common issue of the modern society, the “inflating” operational expense, is inevitable to have for Mindanaoan Entrepreneur since it’s part of the job that requires a 4×4 power and not a full Electric Vehicle. A hybrid 4×4 Navara Pro is a strong contender for my clients.
Having a Navara Pro Plug-in Hybrid just discounted your limit from the existing EV market. Entrepreneurs have a lot of things to process in their head, with a Hybrid 4×4, you can drive around Mindanao freely, truly an asset worth having.
Thank you Nissan Philippines for this opportunity
As I grow mature in Marketing consultancy, I had the privilege on observing my clients. In Mindanao visibility is essential and with the rising cost of petroleum, The Davao launch for Nissan Primera and Navara Pro Plug-in Hybrid is what the market needed, I learned a lot during the launch and also I got the chance to meet Kuya Kim Atienza. \
Isa pa, modern na rin talaga ang blog ko, I dont post more picture na, but I’ll let you in my experience, click here. for my tiktok entry.
